HARP Leads in High Demand

By · December 9, 2011 · Filed in Lead Generation News, Lead Planet News

Our phone has been ringing off the hook with marketing managers looking for HARP leads as the US Government approved the Home Affordable Refinance 2.0. More and more loan companies have been requesting high loan to value refinance leads. In the last few years, lenders, brokers and loan officers have stayed away from no equity mortgage leads. It’s no secret that FHA leads have been in high demand and loan companies have been seeking loan to value filters at 96.5% on purchase and rate and refinance and 85% on cash out refinancing. However many lenders have been reported the problem of plummeting property values.

Find Out How HARP Leads Can Enhnace Your Loan Origination in 2012

In 2009 a program called the Home Affordable Refinance was rolled out to borrowers that had underwater mortgages owned by Fannie Mae or Freddie Mac. ┬áThese were considered 125% loans because they enabled this pool of borrowers to refinance up to twenty-five percent greater than their home’s appraised value. You would think the original HARP mortgage program would have been a huge success, but because of limited insurance available, most lenders passed on the program. Believe it or not the other problem was that 125% was not enough as millions of Americans were sinking in underwater homes.

The Home Affordable Refinance Program 2.0 has no loan to value restrictions so underwater homeowners who have been longing to refinance now have a new opportunity. The Lead Planet is one of the marketing leaders for HARP leads. We have been generating a high volume of home affordable refinance leads that can help jump-start your origination in 2012.

Call 888-271-9581 to learn more about HARP leads or to get started buying refinance leads


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